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An individual who suffers direct or threatened physical, emotional, mental, financial, or spiritual harm as a result of the actions of another person, party or organization.


An individual who commits or threatens physical, emotional, mental, financial, or spiritual harm to another person, party or organization. Typical justifications include “the ends justify the means.” Villains often demonstrate unlikable traits such as judgments, prejudices, egoism, immaturity, cockiness, or a single-minded focus on things such as wealth, power, fame, status, or revenge.

Virtual Advisor

The Virtual Advisor is a free service where you ask a question about a leadership, business, personal or relationship challenge and one of our expert advisors/mentors will reply with an answer. You can expect a reply within 48 hours.


1. Personal qualities, goodness, moral excellence that are inherent in, acquired and demonstrated by an individual. They make up the essence of who we are and how we show up to others. Each positive virtue has at least two corresponding negative aspects or vices. 2. Latin: virtus, Ancient Greek: ἀρετή “arete”) a trait or quality that is deemed to be morally good and thus is valued as a foundation of the principle of collective and individual greatness. The Golden Mean is the middle path between the two extremes (vices) on the continuum. 3. The most pro-survival individual qualities for the greatest good for the greatest number of people.


1. Intelligent foresight. 2. The manner in which one sees or conceives of something. 3. An image produced by the imagination. 4. Force or power of imagination. 5. Imaginative foresight. 6. The software for the mind. 7. An image of a potential future. The big picture. This is how a person’s life, environment and those connected to them will optimally appear and operate as they approach its completion.

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